CONVERSATION OF HILL AND CARNEGIE IMAGINATION HILL : WILL YOU NAME THE PRINCIPLES WHICH ARE MOST COMMONLY USED BY THOSE WHO APPLY THE PRINCIPLES OF IMAGINATION? CARNEGIE : WELL, THAT DEPENDS SOMEWHAT ON THE NATURE OF THE APPLICATION THAT IS TO BE MADE OF IMAGINATION, AND THE PERSON MAKING IT, BUT GENERALLY SPEAKING THE FOLLOWING ARE THE PRINCIPLES WHICH ARE MORE OFTNE ALLIED WITH IMAGINATION. (1) DEFITENESS OF PURPOSE, BASED ON AN OBSESSIONAL DESIRE GROWING OUT OF ONE OR MORE OF THE NINE BASIC MOTIVES. (SEE LIST OF THE NINE BASIC MOTIVES IN CHAPTER TWO) THE MOTIVE WHICH MORE COMMONLY SERVES TO STIMULATE THE IMAGINATION IS THAT OF DESIRE FOR FINANCIAL GAIN. THE PROFIT MOTIVE HAS BEEN WITHOUT A DOUBT THE GREATEST INSPIRATION TO THE MEN WHO HAVE DEVELOPED INDUSTRIAL AMERICA. (2) THE MASTER MIND PRINCI
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